Cookie Policy - Smoke & Mirrors

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COOKIE POLICY


This website is operated, hosted and managed by Smoke and Mirrors Productions Limited ("S&M") of 55 Wells Street, London, W1A 3AE.

We, our service providers and advertising partners use cookies and tracking technologies on our websites and mobile apps to distinguish you from other users of our site, analyse use of our online services and websites and to provide you with a good experience when you browse our sites.

By clicking the "OK, I agree" box, you are agreeing to our use of cookies.

What are cookies?

Cookies are small text files (made up of letters and numbers) that transfer information to your computer where it is stored on your browser or the hard drive of your computer if you agree. 

Cookies may be served to you by our website (a "first party cookie") or by another organisation providing services to our website, such as an analytics company or advertising network (a "third party cookie"). They will either be stored for the duration of your visit (a "session cookie") or they will remain on your device for a fixed period, which could be months or years, to remember you across multiple browsing sessions (a "persistent cookie").

Which cookies do we use on this site and why?

We use cookies to remember your authentication status, to help us to improve your experience on our site.  Our site also uses cookies to help us see which pages our users like and which are not working so well, so that we can make improvements.  Cookies do not tell us who you are or give us any personal details about you.

We use the following cookies:

  • Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website.
  • Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
  • Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
  • Session Cookies: are temporary cookies which only exist during the time you use the website (or more strictly, until you close the browser after using the website). Session cookies help our websites remember what you chose on the previous page, avoiding the need to re-enter information.

We have set out below the main cookies that we use on this site and what we use them for.

Performance

FIRST PARTY

Host Name Description

.bigbuoytv.co.uk _ga This cookie name is asssociated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after 2 years, although this is customisable by website owners.

 

.bigbuoytv.co.uk _gat This cookie name is associated with Google Universal Analytics, according to documentation it is used to throttle the request rate - limiting the collection of data on high traffic sites. It expires after 10 minutes.

 

.bigbuoytv.co.uk _gid This cookie name is asssociated with Google Universal Analytics. This appears to be a new cookie and as of Spring 2017 no information is available from Google. It appears to store and update a unique value for each page visited.

 

THIRD PARTY

Host Name Description

Lifespan Path Secure Http only

.nr-data.net JSESSIONID This domain is controlled by New Relic, which provides a platform for monitoring the performance of web and mobile applications.

 

Functionality

THIRD PARTY

Host Name Description

Lifespan Path Secure Http only

.embedly.com __cfduid This domain is owned by Embedly which provides technology to put rich media and other content into a website.

.player.vimeo.com __utmz This domain is owned by Vimeo. The main business activity is: Video Hosting/Sharing

 

.player.vimeo.com __utmb This domain is owned by Vimeo. The main business activity is: Video Hosting/Sharing

 

.player.vimeo.com __utma This domain is owned by Vimeo. The main business activity is: Video Hosting/Sharing

 

.player.vimeo.com __utmt This domain is owned by Vimeo. The main business activity is: Video Hosting/Sharing

 

.player.vimeo.com __utmc This domain is owned by Vimeo. The main business activity is: Video Hosting/Sharing

 

.vimeo.com vuid This domain is owned by Vimeo. The main business activity is: Video Hosting/Sharing

 

cdn.embedly.com em_cdn_uid This domain is owned by Embedly which provides technology to put rich media and other content into a website.

 

Targeting/Advertising

THIRD PARTY

Host Name Description

Lifespan Path Secure Http only

.doubleclick.net id This domain is owned by Doubleclick (Google). The main business activity is: Doubleclick is Googles real time bidding advertising exchange

 

.facebook.com datr This domain is owned by Facebook, which is the world's largest social networking service. As a third party host provider, it mostly collects data on the interests of users via widgets such as the 'Like' button found on many websites. This is used to serve targeted advertising to its users when logged into its services. In 2014 it also started serving up behaviourally targeted advertising on other websites, similar to most dedicated online marketing companies. This cookie identifies the browser connecting to Facebook. It is not directly tied to individual Facebook the user. Facebook reports that it is used to help with security and suspicious login activity, especially around detection of bots trying to access the service. Facebook also say the behavioural profile associated with each datr cookie is deleted after 10 days. This cookie is also read via Like and other Facebook buttons and tags placed on many different websites.

 

.facebook.com fr This domain is owned by Facebook, which is the world's largest social networking service. As a third party host provider, it mostly collects data on the interests of users via widgets such as the 'Like' button found on many websites. This is used to serve targeted advertising to its users when logged into its services. In 2014 it also started serving up behaviourally targeted advertising on other websites, similar to most dedicated online marketing companies. Contains browser and user unique ID combinaton, used for targeted advertising.

 

.facebook.com lu This domain is owned by Facebook, which is the world's largest social networking service. As a third party host provider, it mostly collects data on the interests of users via widgets such as the 'Like' button found on many websites. This is used to serve targeted advertising to its users when logged into its services. In 2014 it also started serving up behaviourally targeted advertising on other websites, similar to most dedicated online marketing companies. Used to manage the login process, remembers user on return visit if they choose to stay logged in.

 

.google.com APISID This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear.

 

.google.com SSID This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear.

 

.google.com NID This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear.

 

.google.com PREF This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. This is a common Google cookie, used across several of their services. Stores user preference and can be used to personalise ads on google searches

 

.google.com SID This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. This cookie is used by Google in combination with HSID to verify a Google user account and most recent login time.

 

.google.com SAPISID This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear.

 

.google.com HSID This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear. Used by Google in combination with SID to verify Google user account and most recent login time

 

.twitter.com auth_token This domain is owned by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting. Twitter does not currently provide information on the use of specific cookies.

 

.twitter.com twll This domain is owned by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting. Twitter does not currently provide information on the use of specific cookies.

 

.twitter.com __utmz This domain is owned by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting.

 

.twitter.com secure_session This domain is owned by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting. Twitter does not currently provide information on the use of specific cookies.

 

.twitter.com guest_id This domain is owned by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting. Twitter does not currently provide information on the use of specific cookies.

 

.twitter.com __utma This domain is owned by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting.

.twitter.com remember_checked This domain is owned by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting. Twitter does not currently provide information on the use of specific cookies.

 

.twitter.com remember_checked_on This domain is owned by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting.

 

.youtube.com SID YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. This cookie is used by Google in combination with HSID to verify a Google user account and most recent login time.

 

.youtube.com HSID YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Used by Google in combination with SID to verify Google user account and most recent login time

 

.youtube.com demographics YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Most likely used for demographic profiling and targeting for advertising

 

.youtube.com VISITOR_INFO1_LIVE YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. This cookie is used as a unique identifier to track viewing of videos

 

.youtube.com PREF YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. This is a common Google cookie, used across several of their services. Stores user preference, can be used to personalise ads on google searches

 

.youtube.com APISID YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.

.youtube.com SSID YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.

 

.youtube.com LOGIN_INFO YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.

 

.youtube.com YSC YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.

 

.youtube.com SAPISID YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.

 

cdn.syndication.twimg.com lang This domain is owned by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting. Twitter does not currently provide information on the use of specific cookies.

 

syndication.twitter.com lang This domain is owned by Twitter. The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting.

 

FIRST PARTY

Host Name Description

Lifespan Path Secure Http only

.bigbuoytv.co.uk _gat_fabrik -

a minute /

THIRD PARTY

Host Name Description

Lifespan Path Secure Http only

.embed.ly __cfduid -

a year /

api.embed.ly em_beagle_eid -

 

sharevideo.redbull.com NSC_SC-mc-scyxq-83 This cookie name is associated with the Netscaler load balancing service from Citrix. This is a pattern type cookie with the root being NSC_ and the rest of the name being a unique encrypted alpha numeric identifier for the virtual server it originated from. The cookie is used to ensure traffic and user data is routed to the correct locations where a site is hosted on multiple servers, so that the end user has a consistent experience.

 

The length of time a cookie stays on your device depends on its type. Please note that third parties (including, for example, clients that we host websites for, business partners, sub-contractors in technical, payment and delivery services, media based services and providers of external services like web traffic analysis services) may also use cookies, over which we have no control and shall have no liability for. 

Enabling and disabling cookies

If you do not accept the cookies, or choose to block some or all cookies, you will still be able to browse our site however you may lose some of the beneficial website functions of cookies. 

The Help pages on most browsers will tell you how to prevent your browser from accepting new cookies and how to disable cookies altogether.  For more information on how to manage cookies please visit www.allaboutcookies.org

Last revision effective:    21st May 2018

Queries

For any further queries with Cookie Policy changes please contact

global.privacy@tagww.com

.

LONDON STUDIO

1-5 Poland Street
London
W1F 8PR

TELEPHONE

02074681000

EMAIL

production@smoke-mirrors.com

MANCHESTER STUDIO

Unit 11 & 12
325 Ordsall Ln
Salford
Manchester
M5 3LW

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Keizersgracht 253
1016 EB
Amsterdam
Netherlands

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